Chris Potter

Chris Potter is the media relations manager for RMI and a core member of the strategic communications team. Chris helps lead earned media strategy for the organization’s programs on building decarbonization, methane, cooling, islands and climate finance. His work has put RMI’s experts and research in front of audiences worldwide across print, broadcast, radio and podcasts, with coverage in outlets including NBC, The New York Times, Bloomberg, BBC, and Marketplace, as well as leading energy and climate podcasts such as Volts, Catalyst and TEDxLondon’s Climate Curious.

Prior to this role, he led communications initiatives for RMI’s buildings program, which advances equitable building decarbonization policies, solutions, and clean technologies across the globe.

Background

Before joining RMI in 2022, Chris oversaw social media for the New York State Energy Research & Development Authority (NYSERDA), New York’s primary clean energy agency. Chris also spent several years as the communications manager for the Institute for Market Transformation (IMT), a nonprofit based in Washington DC, which works with city mayors’ offices, real estate companies, and communities to emphasize the widespread benefits of energy efficiency and high-performance buildings. At IMT, Chris designed and led communications campaigns for initiatives funded by the US Department of Energy, such as the Green Lease Leaders Recognition Program and the Small Business Energy Initiative. He got his start in communications providing digital strategy, video, and social media support for several political, environmental, and human rights campaigns for Fenton, a mission-driven communications and PR agency.

An NY Capital Region transplant with New Hampshire roots, you can often find him walking with his family and dog, testing the limits of his electric bike, and attempting to photograph the rare Karner Blue butterfly along the trails of the Albany Pine Bush Preserve.

Education

BA, Journalism & Mass Communication, Franklin Pierce University, Rindge, NH