Bubbaloo
 | This article needs more citations. (June 2025) |
 Former logo of Bubbaloo until its rebrand | |
| Product type | Bubble gum |
|---|---|
| Owner | Perfetti Van Melle |
| Introduced | 1983 |
| Previous owners | American Chicle Company > Adams Gum • Warner-Lambert > Pfizer • Cadbury Schweppes • Kraft > Mondelez • Perfetti Van Melle |
Bubbaloo is a Latin American brand of bubble gum owned by the Italian-Dutch company Perfetti Van Melle. They are small pieces of bubble gum with a liquid center.
Bubbaloo also contains BHT, an antioxidant food preservative.
Bubbaloo gum is available in a variety of flavors, including Chocolate, Mint, Blueberry, Strawberry, Cherry, Cola, Green Apple, Grape, Yerba Buena, Banana, Acilocowild, Pina Chamoy, Mix Fruit, Spearmint, Sour Grape, Sour Blueberry, and Tutti Frutt.
History
[edit]Bubbaloo was the first bubblegum with a liquid center[citation needed] and made its debut in Mexican and Brazilian markets in 1983.[citation needed] Today, Bubbaloo is sold in more than 25 countries and in three different continents across the world.[citation needed]
In Mexico and Brazil, Bubbaloo has been one of the leading bubble gum brands and is widely recognised across multiple product categories, maintaining a leading position within the bubble gum market.[citation needed]
In addition, Bubba The Cat (the longtime brand icon and mascot), is often described as creative, original, ingenious and intelligent.[citation needed]
Bubbaloo launched in India in 2007.[1]
In 2022, Mondelez sold their Bubbaloo gum brand, along with all of their other chewing gum brands operating in the United States, Canada and Europe to Perfetti Van Melle.[2]
References
[edit]- ↑ Ball, Deborah (2007-10-04). "Cadbury's New Bubble-Gum Battle". Wall Street Journal. ISSN 0099-9660. Retrieved 2025-06-30.
- ↑ "Mondelez offloads chewing gum assets in US, Canada and Europe to Perfetti Van Melle for $1.4bn". The Grocer. December 20, 2022. Retrieved 2025-06-30.
External links
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