Months after Meredith completed its acquisition of Time Inc., the company is narrowing down finalists among dozens of bids submitted for four of the brands it looks to sell. The company then plans to invest in other titles more closely aligned with its portfolio of lifestyle, celebrity and entertainment brands.
Not long after Meredith closed the deal to buy Time Inc. for $2.8 billion, it decided to sell flagship brand Time, as well as Sports Illustrated, Fortune and Money.
“We’re very confident that these brands are going to find very good homes,” said Doug Olson, president of Meredith Magazines and general manager of National Media Group at Meredith Corporation.
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