Tag Amazon products with YouTube Shopping

You can tag products from Amazon directly in your videos, Shorts, and livestreams. When you tag your favorite Amazon items, your audience can discover and purchase them directly from Amazon. This helps you maximize your channel earning potential compared to description links.

For general Amazon troubleshooting concerns, visit Amazon's Help Center.

Eligibility

To tag Amazon products and earn commissions, you must meet these criteria:

Tag Amazon products

You can use the product picker tool in YouTube Studio to tag Amazon products in your content.

  • Tag available products: You can choose products to tag from a selection of Amazon products.
    • If you want to suggest a product to be available for tagging, reach out to YouTube Creator Support and share the product URL.
  • Auto-tag content: If you enable auto-tagging, or already have it enabled, YouTube may review your recent uploads to automatically identify and tag eligible Amazon products. Amazon products may also be included in auto-tagging for future uploads.

Note:

  • We’re currently experimenting with automatically adding relevant Amazon product tags to your recent videos. You may receive an auto-tag notification when this happens. Occasionally, tags may be updated or removed following routine quality checks.

Understand your performance and payment

When you tag Amazon products, you’ll see performance metrics in YouTube Studio Analytics, such as clicks and estimated revenue.

Your finalized Amazon earnings are paid through your AdSense account with your existing YouTube Affiliate program payments.

  • Payment timeline: Commissions lock on a monthly cycle. You can always check your earnings from YouTube Affiliate links in YouTube Studio.
    • For example, earnings that lock in January are paid out to you during the March AdSense payment cycle.
  • Returns and negative balances: Returns from previous sales can result in earnings and other metrics being temporarily negative in analytics reports.
    • If a customer returns a product from a previous sale, that commission is deducted from your current balance. This deduction may temporarily cause a negative value in your revenue reports.
    • If your balance is negative at the end of a monthly cycle, the balance rolls over to the next month and payments resume once your earnings are positive.
  • Qualifying sales and international viewers: To help you maximize your earnings, YouTube Shopping may automatically match your tagged product with a trusted local merchant offer allowing you to earn commissions on eligible international purchases. If a local match isn't available, the tag may continue to route to the Amazon US storefront or the viewer's local storefront.
Note: You can see aggregate daily revenue, clicks, and sales, but you can’t check which specific videos or products drove Amazon purchases.

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