18
AUTOMATIC AGE
September, 1940
COM E TO H OLLYW OOD’
Says FRED MILLS
President, Mills Novelty Co.
September 16, 17, 18, and
^
19, 1940, Mills Novelty
Company is holding the Grand
Premiere and Four Day Expo
sition o f its Panoram Movie
Machine and “ Soundies.” The
place is the Hawaiian Blossom
Room o f the H ollywood Roose
velt Hotel, Hollywood, Califor
nia. It will be a real Mills
party and every coin machine
operator in America is invited
to attend.
Please write our Sales De
partment, 4040 Fullerton Ave.,
Chicago, 111., for your personal
invitation which will be your
admission to this four day
round o f education, inspiration
and Hollywood gaiety and en
tertainment.
W e have prepared a tempt
ing program for the four days
and I guarantee you won’t be
disappointed.
Since my association with
James Roosevelt in the making
o f films for the Mills Panoram,
I’ve been asked a thousand
questions each week, about its
size, its looks, its method of
operation, and I’m now happy
to tell you that we have all the
answers ready with the ma
chine doing the answering for
itself.
Y ou’re more than welcome
at this Great Show and Mr.
Roosevelt and I will be thrilled
to greet you personally in
Hollywood on September 16,
17, 18, and 19.
A . I. UNITS MERGED
Automatic Instrument Co.,
Chicago and Grand Rapids,
merged with the Automatic
Equipment Corp., E. E. Rull-
man, president announced on
August 20.
The equipment
corporation will be liquidated,
and its 23 operating subsidi
aries will become distributing
companies.
A NEW ROCK-OLA FOR HAL’S PLACE
H a l's P lace on Lakeshore Avenue in O a k la n d , C a lifo rn ia , stim ulates business w ith a
sm art new R o c k -O la Luxury Lightup Phonograph.
L e ft, Jack A d le r, an op erator, and
Geo. M ille r , R o c k-O la D istributo r.
“ A K N O C K -O U T !”
" F o r fla s h , a c tio n , p l a y - a p p e a l a n d e a r n -
in g -p o w e r, B a l ly ’s R a p id -F ir e m a c h in e -g u n
is
a
k n o c k -o u t,”
says
Lew
A m u s e m e n t C o m p a n y , B u ffa lo .
W o lf,
R ex
BAR BOXES INCREASE MUSIC EARNINGS
L a k e A venue Tavern, K irk la n d , W ash in g to n , recently in sta lled a R o c k-O la Super Phono
graph with D ia l-A -T u n e W a ll and Bar Boxes.
“ Since then my income from music has
increased m ore than th re e tim es w h at it was before in sta llin g D ia l-A -T u n e ,” says John
R. Soley, th e proprietor.
© International Arcade Museum
http://www.arcade-museum.com/